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HP’s Enterprise Printing Blog

Enterprise customers want to improve workflows, and HP is here to help

Published 12 May 2008, 03:41 PM

Mike Feldman
VP, IPG Global Enterprise Business

I’ve heard it can get really hot and humid in Texas, but when I arrived in San Antonio earlier this week, the temperature was mild. That didn’t last long. Now I know what they’re talking about – by 4:00 this afternoon the temperature is supposed to be up to 96 degrees, and with the humidity factored in, it feels more like 105.

But even in this air-conditioned meeting space, the HP Enterprise Sales Leadership team is hot. (Sorry -- bad pun -- it must be the long hours, the intensity of this awesome event and all the travel time I’ve been logging lately).

In all seriousness, the customer panel I hosted here in San Antonio has been the highlight of the event. There’s nothing more gratifying than hearing directly from our customers about what’s on their minds. The customers on the panel all agreed that workflow improvements are the next big thing for their imaging and printing environments. All have optimized their infrastructures and are managing their environments, which is an incredible start. Those are really the first steps a company needs to take to begin the process of making their imaging and printing devices more strategic to the business.

Now they want to look at streamlining their paper-based workflows and speeding up their processes to give them a competitive advantage. HP is ready with a host of solutions that cover scanning, storing, and retrieving documents. And with HP’s recent acquisition of Exstream Software, we are now able to help with Variable Data Publishing too.

There’s so much pressure on CIO’s and IT executives today. On the one hand, they’re being asked to cut costs and improve productivity, while on the other hand they’re being asked to do more – to be environmental stewards, to manage security and compliance and to increase customer satisfaction. It’s that age old dilemma – spend less, do more. Well, HP is here to help with some alternative thinking about printing.

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