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HP's Graphic Arts Blog

What Do You Have to Say?

Published 03 March 2008, 03:25 PM

In the spirit of  HP's "What Do You Have to Say?" this blog is dedicated to you - the reader - in an effort to create a link between what HP is doing in the Graphic Arts, where the Industry is going,  and, more importantly - What, YOU, the Customers have to Say about it.   Of course, we want you to benefit from our unique view as a leading innovator and supplier to the burgeoning digital printing and publishing market.  But without your feedback, this effort will have as much relevance as a polyester unitard at a Spring fashion show in Milan.  (My apologies to unitard owners everywhere).

In conjunction with our announcements for drupa 2008 (
http://www.hp.com/go/predrupa) We are happy to show you what we think is both dramatic and relevent for this exploding market space.
Chances are if you are reading this you have an interest... or stake... or passion in what is happening in the wonderful world of a market in transition (from analog to digital) and on the verge of continual and irreversible change.   At HP we have an interest as well.  In fact, over the past year we have invested  a significant amount in what we consider one of the leading growth vectors for our portfolio of Business assets.  If you have looked in amazement at a 400ft Building Wrap, Tasted Wine with a  Label on the bottle (usually the best kind!),  Produced an on-line Photo Book,  or gawked at a car wrap (how do they do that?) -  then it was likely produced or printed on an HP asset. 
 
In the coming weeks we will be sharing about HP's continual innovation and striving to make sure the HP Digital Graphic Experience leads the industry and exceeds customer expectations.  We will also share how this fits into our (and every other company's) leading asset - Sustainability.  If its not green then its not gold. 
 
What's more, as a frequent reader of this blog, you will get a great view of what's next.  Not only from our product and solutions point of view, but from other industry leading experts as well.   So stay tuned.  Next Week we will be blogging live from our Pre drupa event and the next best place to being there will be viewing it here!




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