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 Rarely do you have the opportunity to create a new consumer category and reinvent how people preserve their memories and print photos at home. My team did just that with the launch of the HP Photosmart A826 Home Photo center. As Gina Hughes and Zara Rabinowicz highlight it in their reviews, this egg-shaped printer is a real photo studio, featuring a large 7.0-inch color touchscreen, an industry first. Using a stylus, the A826 allows users to edit, design and personalize photos with borders, text and creative graphics. |
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| Posted by Eric Kintz on Tuesday, August 28, 2007 at 9:03:00 PM |
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Our new marketing campaign features key achievers such as Gwen Stefani or Jake Burton. But every person I know has a story -- lots of ‘em, actually. Some are good. Some are funny. Some should be made into Hollywood movies. We are leveraging the stories of our customers as part of our marketing campaign and allowing them to express what they have to say. I decided to ask Angela LoSasso who is running this part of the campaign to discuss our plans. |
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| Posted by Eric Kintz on Tuesday, August 28, 2007 at 8:55:00 PM |
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I am in NYC today blogging live for the launch of our new marketing campaign, a whole array of great new products and the announcement of groundbreaking partnerships for the Print 2.0 revolution. The vibe is just amazing here with 600 partners, customers, analysts and journalists (yes also bloggers, John Battelle is here).
We are literally igniting a Print 2.0 revolution! |
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| Posted by Eric Kintz on Tuesday, August 28, 2007 at 10:15:00 AM |
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