Published
13 December 2007, 08:05 PM
In case you might have missed it, I want to point to an excellent Business Week article on HP’s cultural revolution. I was interviewed, along with others, by Jana Reena, the Innovation Editor for Business Week for this article. Jana did a remarkably thorough job of discovering how innovation at HP was working now. Jana interviewed a lot of HPers and spent a lot of time with us. One of the themes she develops in the article: “innovation by absorption” (referring to the acquisition of small or early stage companies) is certainly becoming a tool for many companies. From my point of view, it is a critical tool: Innovation in the Web Age is a tight coupling between business model innovation and technology innovation. This means you have to learn to think differently about how you do business and which technology to invent. It is definitely a cultural transformation. To learn it, you have to see it happen by living next to someone doing it every day. Incorporating a team with that experience is a way to achieve that learning. We have seen some early success with this in the deployment of our Print 2.0 strategy. But of course, it is a long road…. may be all the way to the North Pole…
Happy Holidays!
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